The ones you track are obvious. But there are stores selling substitute products in your space that you've
never heard of — and they're showing up next to you in search results, AI recommendations, and comparison
shopping. Some are new. Some have been there a while. You just haven't had a way to see them.
Rival Room surfaces the stores that overlap with your catalog — ranked by how broadly they compete
with you.
Enter your store URL. We match your products against a live index of peer stores selling in your tier, then
rank every domain by how many of your product categories they show up in. The more overlap, the more they look
like a real substitute to your customers.
The list will have names you recognize and names you don't. The ones you don't are the point. New-entrant
detection flags stores that appeared since your last scan — so you catch emerging competitors before they're
established.
One URL. A ranked list of who's selling what you sell. No more blind spots.